Media Relations: Does Traditional Media Still Matter?The media landscape has changed immensely and companies need to approach media coverage more strategically. There is a real art to giving relevance to your company and your brand by pegging products, services and even company identity to current events and trends.
Learn from these media rockstars and learn:
* Does Traditional Media Still Matter
* How companies should pitch to the media to propel your brand, launch a product, get attention from the media
* What you should and should not do when pitching to media outlets
* How to craft your stories and soundbite that worth talking about
Date: Sat, 23 Oct 2010 10:40:00 -0700
Location: San Francisco, CA, Moscone Center, BizTechDay
Program and discussion: http://fora.tv/2010/10/23/Media_Relations_Does_Traditional_Media_Still_Matter
Source: http://fora.tv/2010/10/23/Media_Relations_Does_Traditional_Media_Still_Matter
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